Stážuj is a platform connecting students and companies. Thanks to individualized internship programs, companies can meet and train their potential employees, and students earn much needed and valued experience.
Stážuj program aims primarily at young people – millennials, which is why I created a fresh and distinctive design. I emphasized three things: symbol, colours and illustrations.
The symbol represents three rising degrees because internships take place in real companies where the interns grow professionally. I chose bold shades of phosphorus green, purple, brick and sand colours. The vector illustrations then connect the symbol and the colours. I created four characters for the illustrations (a PC boy, an event manager, a business guy and a creative girl). Playfulness of the identity can also be seen in working with the symbol, which is placed in front of key words as a specific internship hashtag.